Post by account_disabled on Feb 20, 2024 4:34:53 GMT -5
On-page content SEO best practices. Always keep it in mind: Write your titles using keywords and preferably use them as early as possible in the title; Put a lot of effort into meta descriptions . Use keywords in one or two sentences with a compelling CTA to entice readers to click on your page; Make your headlines, called on the inside pages, the same as the title. You can even use them differently, but this tends to confuse the reader and is not a recommended practice by Google; Use subheadings to group similar topics in your content and add to the reading experience. Subtitles help considerably in scanning the content. 3- Add biography and image of the authors Google is increasingly emphasizing concepts such as experience, authority and trustworthiness (the so-called EAT). While adding an authorship checkbox alone won't gain you rankings in searches,
transparently stating who produced the content will give you more trust Rich People Phone Number List and credibility. Avoid using authors as “admin”, “team” or “editorial”. Really reported who produced the content. This is a detail related to the user experience that can help strengthen your reputation. 4- Optimize for Google Discover Discover is a product that offers personalized content for each user. It can be a good source of traffic, but for this it is important to adopt some practices: Produce and disseminate quality and reliable content (the basics, right!); Create content that is considered evergreen , as it is more likely to appear on Discover; Use images and videos to enrich the visitor's reading experience. 5- Use an appropriate header image Whether for Google Discover or traditional search, an eye-catching image makes all the difference in capturing readers' attention. Original images, graphics and personalized images generate more engagement. If you must use an image from a third party or image bank, be careful not to
use one that has already been used on other sites. Always remember to optimize your images for SEO. Things to Do: Compress images to improve page loading time; Use relevant file names and, if possible, even keywords; Use the alt tag on images; Be careful with the path structure of the images, Google will take this into account to classify the images ; Make sure your images are mobile friendly. 6- Publish news quickly Tedious to remember, but publishing news quickly can be a great differentiator against the competition. In the case of news, it is often winner-take-all. Publishing (correctly) first can be the difference between a news story having 10,000 or 1
transparently stating who produced the content will give you more trust Rich People Phone Number List and credibility. Avoid using authors as “admin”, “team” or “editorial”. Really reported who produced the content. This is a detail related to the user experience that can help strengthen your reputation. 4- Optimize for Google Discover Discover is a product that offers personalized content for each user. It can be a good source of traffic, but for this it is important to adopt some practices: Produce and disseminate quality and reliable content (the basics, right!); Create content that is considered evergreen , as it is more likely to appear on Discover; Use images and videos to enrich the visitor's reading experience. 5- Use an appropriate header image Whether for Google Discover or traditional search, an eye-catching image makes all the difference in capturing readers' attention. Original images, graphics and personalized images generate more engagement. If you must use an image from a third party or image bank, be careful not to
use one that has already been used on other sites. Always remember to optimize your images for SEO. Things to Do: Compress images to improve page loading time; Use relevant file names and, if possible, even keywords; Use the alt tag on images; Be careful with the path structure of the images, Google will take this into account to classify the images ; Make sure your images are mobile friendly. 6- Publish news quickly Tedious to remember, but publishing news quickly can be a great differentiator against the competition. In the case of news, it is often winner-take-all. Publishing (correctly) first can be the difference between a news story having 10,000 or 1